I'm a writer and creative professional who currently works as a Content Strategist at InVision.
Previously I served as co-founder of Blockfeed, Qork and Superheroes Anonymous. My work has been featured in over 50 major media outlets, including The NY Times, CNN, Techcrunch, The Next Web, Wired, INC, Mashable, BBC, MSNBC, HBO, and more.
Communications and content strategy at one of the world's most exciting tech companies. InVision is a design & prototyping platform that powers design at over 50% of the Fortune 500.
Spearheaded branding, marketing, UI/UX and publicity for two mobile applications: Qork, a location-based microblogging platform; and Blockfeed, the 1st location-based local news app that shows users the news they're physically closest to.
Combined, the apps achieved international acclaim and have been featured in Techcrunch, Mashable, INC, Wired, The Next Web, MSNBC, and more.
Oversaw team that built the IDF's English language YouTube channel into one of the most popular military accounts in the world, with over 100k subscribers. Produced dozens of videos totaling millions of views, and worked in all aspects of production, including directing, editing, producing, writing and filming.
Worked as a turnkey branding/marketing creative in diverse fields, including writing, video production, branding, graphic design and developing presentations/pitch decks. Clients included Forbes, IFC Networks, HBO, Blue Fountain Media, Zula, Yodle, Direct Agents & more. At height of my experience, I managed team of over 6 subcontractors writing hundreds of articles annually.
Sold TV pilot about Real Life Superheroes to MTV and came onboard as co-producer to develop the pilot Super Duper. Gained experience at all levels of TV producing from developing pitch materials to negotiating with talent.
Co-created social justice organization Superheroes Anonymous, growing it into an internationally recognized brand with over 300+ members who have helped thousands of underprivileged people. Managed overall branding and PR efforts, leading to coverage in 60+ media outlets, including NY Times, CNN, HBO, and more.
Deand's list scholar with 3.43 GPA and writer for the New School Free Press and founding member of WNSR New School Radio.
Assisted in all aspects of TV production, from producing content for social media to assisting guests. Put simply, it was amazing. Ask me about the time I accidentally sprained Stephen Colbert's thumb.
Designed all of the branding and creative assets for the official Blockfeed website, including banners, logo, images, and web copy.
Developed the UI/UX for mobile application Blockfeed from wireframing to final delivery. This includes 15+ individual pages, and native customization for both iPhone and Android.
Created compelling content for Blockfeed which was picked up by over 10 media outlets including Village Voice, DNA Info, Brownstoner, Metro NY and more.
Designed and wrote investor presentations, company deck, and public speaking presentations used throughout the duration of Blockfeed. Available upon request.
Managed all publicity and PR efforts, including both launch and ongoing outreach, leading to coverage in dozens of media outlets, including Techcrunch, MSNBC, NY Post, Digiday, Techmeme and more.
Designed all of the branding and creative assets for the official Qork website, including video, banners, logo, images, and web copy.
Developed the UI/UX for Qork from wireframing to final delivery. This includes 10+ individual pages, and native customization for both iPhone and Android.
Produced promotional videos for Qork on a shoe-string budget. This includes writing, directing, animating (After Effects), and editing.
Managed all publicity and PR efforts, including both launch and ongoing outreach, leading to coverage in dozens of media outlets, including Mashable, The Next Web, WIRED, Inc, AdWeek and more.
Designed merchandise used for promotion of app, including at South by Southwest 2015. Merch includes t-shirts, scratch-off cards, banners, business cards, buttons and more.
Organized 5 annual conferences of Superheroes Anonymous in locations across the USA, including Times Square, New Orleans, Portland, New Bedford, and Brooklyn.
Designed entire branding for the organization, including logos, comic-book style, photography, banners, and more. Brand assets have been used widely, including on billboards, TV, shirts, bags and more.
Filmed, edited, and produced all video for Superheroes Anonymous, which was ultimately used to sell a pilot to MTV Networks, in the documentary Superheroes on HBO. www.vimeo.com
Managed all publicity and PR efforts for 5+ years, leading to coverage in dozens of media outlets, including The NY Times, CNN, FOX, CBS, BBC, Fuji TV and more.
Designed UI/UX and branding for the secure link shortener Greg.ly, which uses AES encryption to allow secure link sharing.
Designed brand, UI/UX, and logo for upcoming "snail mail" messaging app Snael.
Designed website and brand assets for state-of-mind video advertising platform Clickspree. www.clickspree.com
Built online video brand and served as Director of Video Production for the Israel Defense Forces in the elite Spokesperson's Unit. Produced dozens of films, grew subscribers to 100k and garnered millions of views.
Produced series of 4 videos for internationally renown human rights organization UN Watch, working directly with organization director Hillel Neuer.
2016 © Ben Goldman.